Missouri
11 votes
Bush - 7 points
The last time this state voted Democratic....
... the FBI arrested the Unabomber.
Race
- Overwhelmingly white
- Small African-American population
Whites voted Bush by 15 points. Blacks voted Kerry by 80.
Age
Youngest voters - slightly Kerry
Everybody else - Bush
A small Kerry advantage among twentysomethings. Bush
actually peaks however in the next highest age group (30-44) at
13 points. Beyond that he wins all the age groups but his support
drops steadily reaching only five points among seniors.
Interesting dynamic here.
Economics
Poor, working, lower middle classes - Kerry
Above that - Bush
A more interesting dynamic here than would meet the eye. In
many states, Kerry's support starts strong at the bottom and then
drops as one goes further up the economic ranks. That appears
to be the case here but in fact it is more complicated. Kerry's
support is actually strongest in the working class where he wins
by a decisive 12 points. However the poor and lower middle
classes on either side are nearly dead even. Bush then begins
to dominate as we move into the core of the middle ranks and
higher. Oddly, though there is a drop off in his support above
$150,000, an unusual occurrence seen in a few other states.
Politics
- Average partisanship
- Slight Republican tilt
- Below average Democratic loyalty
- Excellent Republican loyalty
- Independents tilt slightly Republican
This one is death by a thousand paper cuts. Partisanship is
almost dead even here. Republicans have a tiny one-point
advantage. That tiny advantage is padded by a solid 95% loyalty
rate for Republicans and further helped by a less impressive
89% loyalty rate for Democrats. Meanwhile, the independent vote
puts Bush ahead by six points. None of this is in itself damning.
But put it together and you have a sizable GOP advantage.
Ideology
- Large conservative tilt
The fairly even party numbers mask a more stark 17-point
advantage for conservatives over liberals. Unexpectedly however,
liberal party loyalty is actually a bit better than conservative.
Religion
- Protestant majority
- Sizable Catholic population
The Protestants here voted for Bush easily - well over 60%. But
the Catholics put up a little more of a fight. They split almost even.
Demographics
- Majority suburban
- Large rural population
- Significant urban population
Urban denizens in Missouri voted for Kerry by a whopping 39
points. But that's only about 16% of the population. The suburbs
make up half the state and went lightly for Bush. He took about
52% of the vote there. The death blow to the Kerry camp was in
the rural third of Missouri, where Bush scored two-thirds of the
vote.

Kerry's biggest advantage was the urban core of St. Louis which
voted 84% in his favor. But this represents only a little more than
one-twentieth of the vote. About half the state's vote came from
the St. Louis suburbs and the Kansas City area both of which
gave Kerry very small advantages. But this support was not near
enough to counter a solid wall of red from the outstate vote. In
contrast to the national average, Bush's vote in small towns was
actually higher than his general rural vote.
Other factors
Fifty-four percent approve of both Bush and the war.


The Land of the Blue
Where centrism and progressivism meet