Mississippi
6 votes
Bush - 20 points
The last time this state voted Democratic...
... the Captain and Tennille's "Love Will Keep us Together" was a hit.
Race
- Majority white
- Large African-American population
More than a third of Mississippi's population is black and they voted
for Kerry by a 9-to-1 margin. However, as elsewhere in the South, the
white majority was just too well united behind Bush. In Mississippi,
this was even more pronounced. A full 85% of whites cast ballots for
Bush, making this one of the few areas where white loyalty to the
GOP rivaled black loyalty to the Democratic Party.
Age
Under 30 - Kerry
Everybody else - Bush
Kerry was not without his supporters, but most were under the age of
30 where he received an easy margin over Bush. But above 30, the
tide turned decisively toward the president. Above 45, it became a
near landslide. A very sharp contrast in age.
Economics
Under $30,000 - Kerry
Above $30,000 - Bush
Mississippi seems to be a land of sharp contrasts. Kerry scores
decisive wins among the poor and working class. But the pendulum
swings strongly against him in the lower middle class - by 20 points.
Above $50,000, it becomes a washout. A similar pattern is seen in
other states but it is much stronger in the South generally and in
Mississippi in particular.
Politics
- Very high partisanship
- Significant Republican tilt
- Poor Democratic loyalty
- Above average Republican loyalty
- Independents tilt heavily Republican
Party margin is a strange thing. A larger percentage of Mississippi's
population identifies as Democrats than in liberal
Vermont. Further, at
38%, Mississippi's Democratic contingent falls only a point short of
other Democratic strongholds like
California, Illinois and even
Massachusetts. The difference? One is that Mississippi has much
higher partisanship. Eighty-five percent of the populace identifies with
a party. That means more Republicans, fewer independents and
hence fewer "swing" votes. In fact, despite, Mississippi's high
Democratic numbers, Republicans at 47% still outnumber them by
nine points. Another issue is loyalty. It was a full nine-points higher on
the Republican side. A third factor is that the swing voters don't swing.
Independents voted more than 2-1 for Bush. There are a lot of
unregistered Republicans here.
Ideology
- Huge conservative tilt
Conservatives outnumber liberals by nearly 3-1 here. In fact, this is
among the few states in the union where conservatives outnumber
moderates as well. Making matters worse, the few liberals defect at a
higher rate to cross party lines than do conservatives. The moderates,
though a diminished force, are actually fairly evenly split. But even they
give Bush a slight advantage.
Religion
- Heavily Protestant
- Significant Catholic population
Sixty-two percent of the large Protestant majority voted for Bush. Kerry
got no relief among the tenth of Mississippians who are Catholic
either. They were even worse. Bush got an astounding four-fifths of
them. Frequently, Southern Catholics seem more disposed to the
GOP than Protestants, not something seen as much elsewhere.
Demographics
- Heavily rural
- Significant suburban population
The urban population was too small to be measured in the exit poll.
Not that it made a difference anyway. Predictably, the huge rural
demographic was more hostile to Kerry than the suburbs but neither
liked him.

Oddly, Kerry enjoyed some real support in the many blue counties
nearer the Mississippi River. But heading east, the state quickly turns
blood red.
Other factors
An overwhelming 60% of Mississippians love the war and an equal
amount love Bush.


The Land of the Blue
Where centrism and progressivism meet